How Art Became Aspen in 2014

Aspen Art Museum by Shigeru Ban

Aspen Art Museum rendering by Shigeru Ban Architects.

Aspen, the image of the premier US ski town and home to the X-Games is hard to avoid.  Summers, however, have been the hidden gem of this “just West of the Continental Divide” get-away.  From cycling to glamour, Aspen is the summer destination for all flocking from monsoons and coastal humidity.

And it resonates with Americans and the International Jet-set of course.  This summer, during the last week of July and the first two weeks of August, Aspen opens a highly anticipated new museum building.   The architect of the hour is Shigeru Ban, who equally welcomes the building as his first museum.  The festivities around the opening entail Art Crush, a venerable elite gathering from mostly Californians and New Yorkers who love the town.  While some may not understand how fine art gets a following, Art Crush defines Colorado’s ultimate collector objectives.   World collectors attend and support the festivities – and ultimately the Aspen Art Museum.

Sam Francis at Yaeger Fine Arts Gallery during Art Aspen

Sam Francis presented by Timothy Yaeger Fine Arts Beverly Hills, CA.

While the Aspen Food and Wine Festival carries the flag for summer crowd pleasers, the “Art Weekend” in Aspen is put in focus by ArtAspen.   Promoted by the original organizers of ArtHamptons, the 5th running of Art Aspen takes on a unique calling. ArtAspen features top US and international galleries representing contemporary masters to cherished periods like neo-expressionism, cubism and modernism.   The West is not forgotten – as Forre & Co, GALLERY M and Robischon galleries represent Colorado strongly.  But this is far from a Western street art fair.  The show is actually focused this year on The America West in Contemporary Art from 2 to 3 PM on Friday, August 1st.   Be prepared to explore, collect and learn from the group of extremely versed galleries, visiting curators, select films, and benefits that coincide with this year’s ArtAspen.

Author: Mason Hayutin

Founder, Editor and contributing writer, Mr. Mason Hayutin is recognized for his depth of experience and knowledge in technology, energy economics, and the arts (fine and visual). Having worked with recognized world class artists and their estates since 1997, Mason brings a wealth of practical experiences from installations, marketing and private sales.

An active business advocate, he successfully released the fine art documentary film LUBIE LOVE in 2009 ahead of the global auto crisis – in addition to maintaining his tenure as Vice President of GALLERY M INC. Hayutin holds a degree in Economics from Washington University in St. Louis. You can read his insight here at The Art Quarterly as well as in regional and national publications.

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